{"id":1073,"date":"2021-08-18T10:50:56","date_gmt":"2021-08-18T13:50:56","guid":{"rendered":"https:\/\/institutomol.org.br\/?post_type=materia&#038;p=1073"},"modified":"2021-11-16T21:43:30","modified_gmt":"2021-11-17T00:43:30","slug":"3-forum-de-marketing-relacionado-a-causa","status":"publish","type":"materia","link":"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/","title":{"rendered":"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">F\u00f3rum realizado pelo Instituto Ayrton Senna, ESPM, Ipsos e Cause apresentou em 2019 os dados da terceira edi\u00e7\u00e3o do estudo sobre o marketing relacionado \u00e0 causa. Segundo a pesquisa, os brasileiros apoiavam os investimentos de empresas em causas que transformem a sociedade. O trabalho apontou que 77% dos 1.200 entrevistados eram totalmente favor\u00e1veis ao marketing de causa e acreditavam que o mercado esperava que as empresas contribu\u00edssem mais para a sociedade. As causas mais citadas pelas pessoas foram a de combater a fome e a pobreza (79%), a de proporcionar \u00e1gua pot\u00e1vel e saneamento b\u00e1sico para todos (69%) e a de oferecer educa\u00e7\u00e3o e oportunidades de aprendizagem (63%).<\/span><\/p>\n","protected":false},"author":2,"featured_media":1174,"parent":0,"menu_order":70,"template":"","format":"standard","meta":{"inline_featured_image":false,"_mi_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"tipo_materia":[17],"assunto_materia":[43,34],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa - Instituto MOL<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa - Instituto MOL\" \/>\n<meta property=\"og:description\" content=\"F\u00f3rum realizado pelo Instituto Ayrton Senna, ESPM, Ipsos e Cause apresentou em 2019 os dados da terceira edi\u00e7\u00e3o do estudo sobre o marketing relacionado \u00e0 causa. Segundo a pesquisa, os brasileiros apoiavam os investimentos de empresas em causas que transformem a sociedade. O trabalho apontou que 77% dos 1.200 entrevistados eram totalmente favor\u00e1veis ao marketing&hellip; Continue reading 3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa\" \/>\n<meta property=\"og:url\" content=\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/\" \/>\n<meta property=\"og:site_name\" content=\"Instituto MOL\" \/>\n<meta property=\"article:modified_time\" content=\"2021-11-17T00:43:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/institutomol.org.br\/wp-content\/uploads\/2021\/08\/24-agentilezaeefetividadedeagradecer-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1019\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/\",\"url\":\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/\",\"name\":\"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa - Instituto MOL\",\"isPartOf\":{\"@id\":\"https:\/\/institutomol.org.br\/en\/#website\"},\"datePublished\":\"2021-08-18T13:50:56+00:00\",\"dateModified\":\"2021-11-17T00:43:30+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[[\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/\"]]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/institutomol.org.br\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/institutomol.org.br\/en\/#website\",\"url\":\"https:\/\/institutomol.org.br\/en\/\",\"name\":\"Instituto MOL\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/institutomol.org.br\/en\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa - Instituto MOL","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/institutomol.org.br\/en\/biblioteca\/3-forum-de-marketing-relacionado-a-causa\/","og_locale":"en_US","og_type":"article","og_title":"3\u00b0 F\u00f3rum de Marketing Relacionado \u00e0 Causa - Instituto MOL","og_description":"F\u00f3rum realizado pelo Instituto Ayrton Senna, ESPM, Ipsos e Cause apresentou em 2019 os dados da terceira edi\u00e7\u00e3o do estudo sobre o marketing relacionado \u00e0 causa. 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